For the Mortgage Dept. of the MCB Bank: a campaign that is fresh and out of the ordinary, while still having that 'good life appeal'. Again a joint venture with De Schrijfkeizer (copy/concept), with the indispensable help & skills of Zoom AV, Carlo Walle and Jolanda Smulders. Below are some campaign items and a small look behind the scenes.
PS Hypotek is Papiamentu for mortgage. Hiper means hyper.
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